Global#German, English

Astin Malschinger has used creative problem solving as the foundation for her work for the past 25 years. She has applied it in every role she has held in her varied career and used it as the foundation for her approach. In her career, she has led or supported diverse teams around the world to drive innovation in their projects.

She applies the principles of creative problem solving through Empathic Design and Design Thinking to disrupt habitual thinking and help individuals, teams and organizations achieve breakthroughs. For more than 20 years, she has led hundreds of innovative workshops and developed and established numerous study programs. She has extensive experience in strategic planning, leadership development, team development, analytical and planning work, and product development.

Astin Malschinger hold degrees in Journalism and Communication Studies from the University of Vienna, studied Marketing at the University of Santa Barbara, Innovation at MIT and received certifications as a trainer and facilitator for LEGO® SERIOUS PLAY® methods, Creative Thinking System as well as licensing for models of personality analysis.

Along with being a licensed trainer with Strategic Play, Malschinger teaches marketing, innovation, and entrepreneurial thinking. Together with Andrea Grimm she heads the department for executive education at the Ferdinand Porsche University of Applied Sciences in Austria.